Microsoft needs to learn to package#

Zune-colors.jpgJust came across this fascinating video at YouTube. Microsoft takes the Apple Ipod and repackages it according to current Microsoft packing conventions. The results are hilarious but do illustrate Microsoft's general tendency to overemphasize every single little product feature and cram information into it's packaging. Interesting video illustrating some points that Microsoft should consider in it's branding for for the future - especially with the whole Zune release coming soon.

9/29/2006 4:21:05 PM (New Zealand Daylight Time, UTC+13:00) #    Comments [6]  | 

 

9/29/2006 5:20:04 PM (New Zealand Daylight Time, UTC+13:00)
Love the video Lukas, but it did some reverse psychology and now the zune box is too plain.
12/30/2006 3:46:51 AM (New Zealand Daylight Time, UTC+13:00)
I think its a cool Video :).
5/12/2007 3:23:58 AM (New Zealand Standard Time, UTC+12:00)
The commercials are excellent.
5/12/2007 3:24:58 AM (New Zealand Standard Time, UTC+12:00)
Too bad you can't keep the songs you transfer wirelessly.
5/12/2007 3:25:43 AM (New Zealand Standard Time, UTC+12:00)
Not sure how well it can do against the iPod.
5/12/2007 3:26:36 AM (New Zealand Standard Time, UTC+12:00)
That's what they said about the xbox.
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